E-Commerce Online Shopping - Unit 2

  Many companies have moved their services online, especially in the digital economy, which is especially used by supermarket chains, including Sainsburys, Tesco and Waitrose. Below shows a step by step process of how to make purchases online at Sainsburys;

  Initially to shop online you need to enter personal information, which includes your name, address and phone number. This then means you are going to be stored in Sainsburys data base, and the information will be used to send emails/letters on products. Sometimes companies even sell their information of customers to other companies, without the consumer being fully aware.

Once you've entered the information Sainsburys needs to create an account, you will get a registration email, to confirm its the correct email, and 'welcome' you to Sainsburys online. This is for security reasons to make sure your email matches, and it makes it easier for the company to keep in contact with you. You can then begin shopping and exploring the website.

Once you have created an account, you are able to change/modify personal details, review your orders, add your own preferences, and even look at recipes and tips. This makes it feel more personal to the individual, and allows them to use the website not just as an online shopping account.

When shopping online you have your groceries on one side, and your 'trolley' on the other. This allows the customer to be aware of how much they are spending, and how much they are saving. The minimum order for delivery is £25.

Once you have completed your shopping order, and proceed to the 'checkout', you are shown any offers/deals that you have missed what you can add to your shopping basket. This is more likely to make people spend more money, as they think they are getting more for their money if they spend out on the deals.
                                                                          

                                                                     
When completing your checkout you need to also book a delivery time. You are able to choose any of the slots available. This is more efficient than an open delivery slot, as the customer can work the time around their schedule.

Once you have booked your delivery slot, you can continue on to placing your order, or go back to shopping.

 Once you have chosen your delivery slot, and proceeded to the checkout, you then need to enter your address. This includes the delivery address, the billing address and a contact number. This is to ensure that your ordered shopping arrives to the correct address.

Once you have entered your address, you continue to an order summary. This is where you can review your order, payment details, and billing address. This is where Sainsburys can make sure any

errors can be finalised before the order is processed and sent.

Before the order can be finalised Sainsburys needs to know the payment information, which is usually through credit/debit card. This is a simple payment method for both Sainsburys and customer.